This seminar aims to equip bartenders & beverage professionals with the tools to unlock their personal brand’s full potential. Through a blend of strategic frameworks and practical application, participants will discover and refine their distinct brand identities, learning to position themselves authentically within & beyond the industry, preparing themselves for a wealth of best-fit opportunities in the present & future.

Jordie Ho-Shue, DJ, Founder, Brand Strategy Consultant, Jinx Remover
Jordie Ho-Shue’s lived experience has been shaped by a unique blend of perspectives: an upbringing steeped in Jamaican culture, a subversive voice within stalwart bar and cocktail communities, and, most recently, as a UCLA MBA alumnus committed to harnessing business as a force for good. Jordie’s professional journey stands as a testament to the power of authenticity, cultural integrity, and the strategic merit of meaningful differentiation and confluent positioning.

Christian Suzuki, Owner, Kagano
Christian "Suzu" Suzuki-Orellana, known for his trailblazing role on Drink Masters, captivated audiences with his intuitive yet deeply grounded grasp of personal branding and storytelling. Suzu’s ability to seamlessly weave his cultural heritage and personal story into his craft made him a standout, proving that branding is more than a stream of marketing—it’s about storytelling, connection, and emotional resonance.

Leftbank Annex Class/Seminar/Experience for pre-assigned Student Pass holders and Bartender Pass Auditing.
Location: Leftbank Annex, 101 N Weidler St, Portland, OR 97227
Sponsored by: Lush Life Productions